6.12.08
my single attempt.
kicking it like my father.
25.11.08
happy birthday from Maison Martin Margiela
23.11.08
i want to party in a ACNE dress.


when glossies became matties.
13.11.08
a little London in Hong Kong.
1.11.08
a Comme des Garcons moment at ELLE.

Comme des Garcons for H&M. i totally forgot. i haven't quite had access to any high street stores for awhile and it just totally slipped my mind until i was flipping through a Hong Kong street culture magazine on my way home.
29.10.08
those camera clicking city kids (part one)

To document interesting and individually dressed people who dare to stand out and create their own style. Doing Hel Looks is fun. We get to meet lots of new people who inspire us. Also, we love clothes, fashion and photography.
How did you get into street style photography?
We’ve always been big fans of Shoichi Aoki. Hel Looks is a tribute to him.
You remember the first photo you took?
Yes - it’s actually the very first photo on our site. It was taken at Tuska – a heavy metal festival – in Kaisaniemi, Helsinki.
Where do you tend to go to take photos?
We always carry our cameras on us. Whenever we see something interesting we stop and ask to take a photo. We don’t usually go out looking for people to photograph.
What camera do you use?
Canon 5D.
How do you decide who to shoot?
We photograph the people that surprise us.
What sort of style is unique to Helinski?
I think personality and the courage to stand out. In Helsinki, we are not that interested in mainstream fashion. We like to create our own style.
The amount of fashion on the internet is rapidly increasing and Hel looks is a big contributor. How do you think your site and other similar sites are contributing to the world of fashion?
They are helping people to become more aware of what’s happening in other countries and cities. Also it stresses the importance of individuality.
questionable tan-lines.

i apologise for posting about Marc by Marc Jacobs shoes once again... but you know how some people are all about MJ bags (clickity click here >>> Bryan Boy) well i'm all about the shoes. these M by MJ s/s 09 sandals make me smile. i feel ridiculously happy just looking at them. i have a terrible weakness for strappy flats... which usually leaves me with questionable tan-lines by the end of summer.... but questionable tan-lines as a result of wearing these shoes would definitely not be a problem... no no. they are simply adorable and the ribbon! lets not even get into my obsession with ribbon.